17 Emily Pert

Preparatory  activities-Universal Studios Who are Universal Studios?  Are they diversified? What is a conglomerate? What is oligopoly? Which superstar artists are signed to Universal? Do Universal specialize in a genre(s) of music? Universal Studios is an American global music corporation in California, and acts as a subsidiary company to French media conglomerate Vivendi. It is considered one of the three big music companies, along with Sony music and Warner music company. Universal Studios is not only diversified on a product front, but also a geographical front, as the company's operations span across the globe. In addition Universal Studios is diversified through its global operations, for example it has signed artists and sold CD's and other forms of media on every major continent, bringing in a bigger income, and becoming globally renown.   A conglomerate is a combination of two or more corporations engaged in entirely different busi...

Preparatory activities-My music video analysis- Let Me Go "Let Me Go " is a song by American singer Hailee Steinfeld  and Swedish DJ and record producer Alesso,  featuring American country music  duo Florida Georgia Line  and American singer-songwriter A ndrew Watt . It was written by Ali Tamposi , Brian Lee,  Jamie Lidell  Alesso and Watt, with production handled by the latter two. The song was released through Republic Records  on September 8, 2017. On September 5, 2017, Republic Records confirmed the forthcoming collaboration, and revealed its release and radio airplay date.   On September 7, 2017, Steinfeld posted teasers on social media, officially announcing the song's release date. Credits adapted from Tidal. Hailee Steinfeld – vocals Alesso – songwriting, production, keyboard, percussion, programming Ali Tamposi – songwriting, background vocals Andrew Watt – songwriting, production, backgroun...

Preparatory activities How to analyse a music video... Things to look for when analyzing a music video include: 1) What is the story line of the music video? 2) What are the artist representing during the music video? 3) How is the artist portrayed during the music video? 4) What is the editing like, quick or slow? 5) What setting has been used and why? 6) What props have been used? 7) Does the video follow stereotypes? 8) Is the music video performance, narrative or both? History of music videos Modern music videos were initially used as marketing devices intended to promote the sale of music recordings as well as the artist.

Preparatory  activities-Introducing me... My name is Emily Pert, and I am currently doing my A-Levels. The A-levels that i am doing include, PE, Media and Psychology, and I will be taking my exams for these subjects in 2019. For the music video I have to create, it has to be a culturally sophisticated dance song aimed at a young ABC1 audience. I am looking to base my song on pop music with a good beat, as young people would enjoy that kind of music. The song that I am looking to do is 'Let Me Go' by Hailee Steinfeld & Alesso. 

Compare and contrast the two videos, one from list A and one from list B. How do the representations promote the artists? How might the different audiences read the two videos? Apart from the artist, who or what else is being represented and why? Videos - Massive Attack and Titanium The two videos that I have decided to compare and contrast are Massive Attack, ‘Unfinished Sympathy’, and David Guetta, ‘Titanium’. The Massive Attack song was produced by Jonny Dollar and was released on 11 th of January 1991, the music video itself was directed by Baillie Walsh. The video, filmed on Steadicam, begins with a shot of a street gang before moving to follow Nelson walking along the pavement unaware or uncaring of her surroundings, which include drunks, bikers, and disabled people. ‘Titanium’ on the other hand was produced by David Guetta himself and was released on 8 th August 2011, with David Wilson directing the music video. An overview of this video is a young boy being sho...